Under the title of “My summer Holidays at the Royal”, the Royal Hotel in Benidorm has developed an innovative contest in which both customers and employees of the establishment, are coordinated to participate with the best Summer photos.

Participants may submit up to a maximum of 10 photos uploaded to the Facebook page of Hotel, tagging all those who appear in each photograph.

Customers who participate in the contest will compete for an invitation from two days in full board at the Royal Hotel, for all people that appear and have been tagged in the winner photo (with a maximum of 10 participants).

On the other hand, employees who so wish, in complicity with clients, participate in another competition in order to perform the best pictures with customers (always with prior authorization), the winner being rewarded with a romantic dinner for two in a restaurant in Benidorm.

“At the Royal Hotel, we have a special feeling with our clients, and a strong commitment to new technologies and communication forms in social networks, so an event of this kind, which coordinate Customers and Employees to participate through Facebook, is an strong tool to promote involvement and strengthen ties between the “said Stefan Trachsel, General Manager of the establishment.

According  the Hotel  directors, we are preparing a new action through social networks, which not only involves clients with employees, we can work together to Benidorm itself, securing hotel as one of the most involved in Social Media with the destination.